Unlike Milan, Rome is often the focal point of any trip to Italy and arguably the city most portrayed in media as the quintessential representation of the country. Venice may…
lvmh
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The older I get, the more foreign I feel from the center of the mainstream. Moving to a new culture has probably exacerbated my perception of this, but its been…
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BrandsMenswearRetail IndustryStyleWomenswear
luxury brand impressions, 2016
by Alextenglishby AlextenglishEver since sitting through Boris Durisin’s Marketing Management course, I have been (even more) interested by the concept of brand. Specifically, the revelation that every interaction with a brand informs…
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In analyzing the performance of major global luxury goods companies, the first and second leaders in total revenue are LVMH and Kering, respectively. In many ways, the two companies mimic each…
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Once upon a time, a handful of young, unknown designers cemented Milan as synonymous with global fashion through their work on wildly successful ready to wear clothing. Whereas Paris meant couture, Milanese labels dressed…