Storytelling
content marketing, web copy, blog posts, SEO optimization, editorial calendars
Brand Management
messaging matrices, brand guidelines, online & offline touchpoints, collateral
Thought Leadership
strategic messaging, media relations, op-eds, new media avenues
Growth Strategy
sales channels, product array and pricing analysis, value proposition, competitor audit
Work
2019-present
Head of Growth Marketing, italist.com
2017-present
Independent Consultant, Remarqed.com
2017-2018
Marketing Communications Manager, The Paper Seahorse
2016-2017
Communications Manager, Conti Advanced Business Learning
2015-2016
MBA, SDA Bocconi, Milan, Italy
2013-2015
Communications Manager, TBARTA
2009-2013
Urban Planner, Jacobs Engineering, Inc.
2009
Bachelors, Economics, New College of Florida, Sarasota, Florida