goods

Ever since sitting through Boris Durisin’s Marketing Management course, I have been (even more) interested by the concept of brand. Specifically, the revelation that every interaction with a brand informs…

If ever you could affix a color to a season, I think brown is most synonymous with fall. Brown is one of my least favorite colors at this stage of…

Photo by AubreyWright via flickr For many years, the ‘buy American’ tagline has only been a deciding factor with overzealous patriots making automobile purchases. It makes sense – manufacturing of…